This Privacy Statement sets forth the information gathering, use, and dissemination practices of Silver Falls Ranch in connection with the World Wide Web site located at www.silverfallsranch.com. This Privacy Statement addresses Silver Falls Ranch's practices regarding information collected only directly through or from the Site. It does not address or govern any information gathering, use, or dissemination practices related to information collected other than directly through or from the Site, including, without limitation, from or via telephone, facsimile, postal mail, personal delivery, or other additional offline means or media. Silver Falls Ranch can be contacted by mail at P.O. Box 692, Kilauea, HI 96754, by phone at (808) 828-6718, or by e-mail at

Silver Falls Ranch may collect or track (1) the home server domain names, e-mail addresses, type of client computer, files downloaded, search engine used, operating system, and type of Web browser of visitors to the Site, (2) the e-mail addresses of visitors that communicate with Silver Falls Ranch via e-mail, (3) information knowingly provided by the visitor in online forms, registration forms, surveys, e-mail, contest entries, and other online avenues (including, without limitation, demographic and personal profile data), and (4) aggregate and user-specific information regarding which pages Site visitors access. Silver Falls Ranch may place Internet "cookies" on visitors' hard drives. Internet cookies save data about individual visitors, such as the visitor's name, password, user-name, shopping cart, screen preferences, and the pages of a site viewed by the visitor. When the visitor revisits the Site, Silver Falls Ranch may recognize the visitor by the Internet cookie and customize the visitor's experience accordingly. Visitors may decline Internet cookies, if any, by using the appropriate feature of their Web client software, if available. When a visitor performs a search within the Site, Silver Falls Ranch may record information identifying the visitor or linking the visitor to the search performed. Silver Falls Ranch may also record limited information for every search request and use that information to solve technical problems with the services available directly or indirectly in connection with the Site and to calculate overall usage statistics.

Personal data collected by Silver Falls Ranch may be used by Silver Falls Ranch for many reasons; for example, for editorial and feedback purposes, for marketing and promotional purposes, for a statistical analysis of users' behavior, for product development, for content improvement, for fulfillment of a requested transaction or record keeping, or to customize the content and layout of the Site. Aggregate data on visitors' home servers may be used for internal purposes, and individually identifying information, such as names, postal and e-mail addresses, phone numbers, and other personal information which visitors voluntarily provide to Silver Falls Ranch may be added to Silver Falls Ranch's databases and used for future calls and mailings regarding Site updates, new products and services, and upcoming events. Silver Falls Ranch also may use Site visitor data to contact the Site visitors regarding account status and changes to the submissions agreement, privacy statement, and any other policies or agreements relevant to Site visitors.

Silver Falls Ranch shall not disclose any of your personally identifiable information to third parties. Notwithstanding the foregoing, Silver Falls Ranch may disclose or distribute identifiable or non-identifiable data to a third party with which Silver Falls Ranch enters or reasonably may enter into a corporate transaction; such as a merger, consolidation, acquisition, or asset purchase, or to a third party pursuant to a subpoena, court order, or other form of legal process, in response to a request by or on behalf of any local, state, federal, or other government agency, department, or body, whether or not pursuant to a subpoena, court order, or other form of legal process, or if determined by Silver Falls Ranch in its sole judgment that such disclosure or distribution is appropriate to protect the life, health, or property of Silver Falls Ranch or any other person or entity. While Silver Falls Ranch may undertake efforts to see that such third party is under a contractual obligation to use the personal data solely for the purposes for which the data was disclosed, such third parties may be independent third parties over which Silver Falls Ranch may not exercise control, and Silver Falls Ranch is not responsible for their conduct, actions, omissions, or information handling or dissemination practices and Silver Falls Ranch will not be liable therefor. This Site may contain links to other World Wide Web sites or advertisements for or placed by third parties. Silver Falls Ranch is not responsible for the privacy practices of such Web sites, advertisers, or third parties, or for the content of such sites or advertisements. It is possible that these links or advertisements, themselves, may be used by third parties or others to collect personal or other information about Site visitors. It is solely the visitors' obligation to review and understand the privacy practices and policies of these other Web sites and of these advertisers and third parties.

Silver Falls Ranch has implemented numerous security features to prevent the unauthorized release of or access to personal information. For example, credit and debit card details are sent by secure SSL encrypted means to process the payment of any and all orders. Please be advised, however, that the confidentiality of any communication or material transmitted to or from Silver Falls Ranch via this Site or e-mail cannot be guaranteed. Accordingly, Silver Falls Ranch is not responsible for the security of information transmitted via the Internet. Instead of communicating with Silver Falls Ranch via e-mail or the Internet, visitors can contact Silver Falls Ranch by mail at P.O. Box 692, Kilauea, HI 96754, or by phone at (808) 828-6718.

Except as necessary for Silver Falls Ranch to provide the services, information, or products requested by a visitor, the visitor may opt out of having his or her personally identifiable information, which has been voluntarily provided to Silver Falls Ranch through an account registration, customer order, or electronic news or information subscription, prospectively retained by Silver Falls Ranch, used by Silver Falls Ranch for secondary purposes, or disclosed by Silver Falls Ranch to third parties by contacting Silver Falls Ranch via postal mail, e-mail, or telephone at the addresses set out above. (This does not apply to collection of the type of Web browser of the visitor to the Site or to information provided or collected that does not meet the above description.)

Upon a visitor's request via postal mail, e-mail, or phone, Silver Falls Ranch will provide to the visitor a summary of any personally identifiable information retained by Silver Falls Ranch regarding the visitor, which information has been voluntarily provided to Silver Falls Ranch through an account registration, customer order, or electronic news or information subscription. A visitor may modify, correct, change or update their personally identifiable information by contacting Silver Falls Ranch via postal mail, e-mail, or telephone at the addresses or numbers above.

To the extent that Silver Falls Ranch is able to determine the age of users by their submissions to or communications with the Site, Silver Falls Ranch will not knowingly collect, use, or disclose personally identifiable information from individuals under the age of eighteen ("children") without their parent's or guardian's consent, which information has been voluntarily provided to Silver Falls Ranch through an account registration, customer order, or electronic news or information subscription. Upon request from a parent or guardian of a child who has provided such personally identifiable information to the Site, Silver Falls Ranch will (i) provide to the parent or guardian a description of the specific types of information collected from the child, (ii) provide to the parent or guardian a means and stated procedures to review such information and to halt future disclosure, use, and maintenance of such information (e.g., the parent or guardian has the option to consent to the collection and use of their child's personally identifiable information without consenting to the disclosure of that information to third parties), as applicable, (iii) cease collection in the future of such information from the child, or (iv) provide any combination of the foregoing. Silver Falls Ranch is prohibited from conditioning a child's participation in an activity on the child's disclosing more personally identifiable information than is reasonably necessary to participate in such activity. If there are no age restrictions on a contest which requires registration, and if a child wins, notification and prizes will be sent to the parent(s) or guardian(s) identified in the initial registration process.

Silver Falls Ranch reserves the right to contact Site visitors regarding account status and changes to the subscriber agreement, privacy statement, and any other policies or agreements relevant to Site visitors.

Silver Falls Ranch may change this Privacy Statement at any time. It is the obligation of users visiting the Site to familiarize themselves with this Privacy Statement. Any change to this Privacy Statement shall be effective as to any visitor who has visited the Site before any change was made.